The flier is green and has “Walk @ Lunch” on the cover. Inside, it features a map of downtown Griffin with locations like the Griffin Regional Welcome Center, the Sock Shoppe, Madam’s Fine Dining, Hollywood Hills and Kentucky Fried Chicken.
It also contains information about how walking can reduce the risk of heart disease and diabetes and about how not driving to lunch one day a week can save enough money to pay for lunch, as well as an exhortation to support local businesses.
Downtown Development Authority (DDA) Executive Director Adam Causey said the producers of the flier got the idea from another community.
“There’s not a whole lot of new ideas,” he said. “We see what works in other communities and try to implement it here.”
He said the fliers have been distributed in Griffin over the last two weeks, with the goal of increasing activity downtown. There is a similar flier being distributed at the National Bikers Roundup taking place at Atlanta Motor Speedway this weekend.
Causey said because the DDA, the Main Street Program and Griffin city staff are producing the flier in-house, it will be easier to change or, if need be, produce new versions. He said a retail guide for the Christmas season is being planned.
He singled out Griffin Special Projects Coordinator Vicki Hyatt for praise, since she did the design work on the flier.
Polly Chapman, one of the owners of Slices Pizzeria, is aware of the fliers although her business was not involved in creating them.
“Our business has been busy the last week, but I don’t know if it’s on the account of the fliers,” she said.
She said back-to-school business is another possible reason for the increase in traffic.
She is happy the DDA is trying to help downtown businesses.
J. Henry’s on West College Street is also listed. Owner Danny Proctor was glad his restaurant was included — he did not even have to ask.
“I like that they’re doing something to help out,” he said.