The largest literacy awareness event in Georgia will kick off just after sunset on Aug. 23. As in previous years, 88.9 FM The Rock will broadcast live from the University of Georgia-Griffin Campus on Experiment Street that night.
Throughout that evening, the radio station will reveal clues about the location of six stuffed UGA bulldogs that are hidden in the community. Those who find the stuffed animals first will then need to bring them to UGA-Griffin to receive a prize package.
Those packages, which increase in value from the first to the last bulldog, include gift cards for area restaurants, mega tickets for the Spalding County Fair and an air-conditioner unit, among many other items.
All proceeds of the Great Bulldawg Hunt — which is made possible by the Griffin-Spalding Chamber of Commerce, the Griffin-Spalding Literacy Commission, The Rock 88.9 FM, The Griffin Daily News, the Griffin Police Department and the Spalding County Sheriff’s Office — will go to adult education for use in GED programs in Spalding County.
According to Griffin-Spalding Literacy Commission Executive Director Terri Huddleston, more than 2,500 vehicles were on the road for last year’s hunt in search of the stuffed animals, and about the same number, if not more, should be expected this year.
Local law enforcement agencies will be out in full force during the event to make sure that all traffic laws are being observed. In fact, any driver who receives a traffic citation during the hunt will be disqualified from the event, along with all other occupants of that vehicle, for the remainder of the night.
Businesses, organizations and individuals interested in donating prizes to the Bulldawg Hunt can do so up until the day of the event.
Each donor will be recognized on air during the event, and those whose prize donation has a value of $150 or more will receive an additional marketing package — such as 18 radio announcements of 30 seconds each (aired within 90 days) and 20 promotional announcements (aired within 30 days). In addition, the marketing package comes with one 30-second live announcement during the hunt.
Prizes can be delivered to the Griffin Welcome Center on North Hill Street or WKEU Radio on Memorial Drive.